Ontario Supporting Local Festivals and Events
Government investment will help promote creative and safe programs during COVID-19
October 8, 2020
TORONTO – Ontario is investing $9 million through the new Reconnect Festival and Event Program to support municipalities and event organizers during COVID-19. This funding will be used to maintain public safety requirements and allow people to reconnect with their communities through online, drive-through and other innovative experiences. Organizers will be developing creative programs such as virtual Remembrance Day events, reverse holiday parades with drive-by static floats, drive-in music concerts and movies, holiday tree lightings and New Year’s Eve displays that light-up iconic buildings.
Details were provided today by Lisa MacLeod, Minister of Heritage, Sport, Tourism and Culture Industries at Ontario Place.
“COVID-19 has had an unprecedented and devastating impact on our local festivals and events,” said Minister MacLeod. “This important investment through the new Reconnect Festival and Event Program will continue to support Ontarians as they reconnect and experience all their local communities have to offer.”
Funding may be used for eligible expenses such as programming and production, promotion, mobile applications and website development, and implementation of health and safety measures.
The application period for the Reconnect Festival and Event Program runs from October 8 to December 1, 2020.
- The Reconnect Festival and Event Program is open to organizers with a minimum $50,000 operating budget and the capacity to safely reconnect Ontarians with their communities.
- Tourism is a key economic driver in Ontario, supporting more than 400,000 jobs and generating over $36 billion in spending.
- This year, through Celebrate Ontario, the government invested $9.75 million to support more than 250 festivals and events in communities across the province, including Blockbuster events.